企业背景
SPECIAL BIRD INDUSTRIAL & BODUO
杭州奇异鸟实业连锁有限公司隶属于浙江博多集团,博多集团起始于2000年,是国内一家集“原物料生产”“创业咨询”“直营体系建设”“门店终端消费”为一体的综合性企业,旗下拥有6家全资子公司,10000+门店,业务遍及16个国家。
QIYINIAO & BODUO Hangzhou Strange Bird Industrial Chain Co., Ltd. is affiliated with Zhejiang boduo Group, boduo Group began in 2000, is a collection of "raw materials Production", "Entrepreneurship Consulting", "direct system construction", "store terminal consumption" as one of the integrated enterprise, with 6 wholly-owned subsidiaries, 10000+ stores. It operates in 16 countries.◆18年综合性餐饮集团
18 years comprehensive catering group◆业务遍及16个国家
It operates in 16 countries◆1000+全球门店
10000+ Global Stores◆10万+从业人员
100,000 + Practitioners品牌理念
十秒到传承云南米线的精髓,至醇至真还原云南味道,让顾客享受真正的云南美食,体验七彩文化
10 seconds inherit the essence of Yunnan Rice Noodle, carry out true reduction of Yunnan flavor, so that customers enjoy authentic Yunnan cuisine,十秒到坚持以弘扬东方美食为使命,专注于新概念系列米食为主要产品结构,挖掘中华美味,结合现代快餐元素
SHIMIAODAO adhere to the mission of promoting Oriental cuisine, focusing on the new concept series Rice food as the main product structure, mining Chinese delicious, combined with modern fast food elements以“为大众提供百吃不厌的美食”为企业追求,以差异化的品牌定位,打造特色米线美味
To "provide the public with a delicious food" for the enterprise pursuit, to differentiate the brand positioning, to create a special rice taste品牌历程
十秒到品牌全新升级,全球餐饮连锁门店突破2000家
SHIMIAODAO brand new upgrade,Global restaurant chain stores exceeded 2000获得上海连锁经营协会颁发的具影响力特许品牌
was awarded Influential franchise brand by the Shanghai Chain Management Association走出国门,进驻泰国、新加坡、 悉尼、美国纽约、加拿大多伦多等城市
went abroad and entered Thailand, Singapore,Sydney, New York, Toronto, Canada and other cities以直营和加盟两条线路发展。5月正式开放加盟,后发展至到700多家
directly operate and join in May officially opened to join, developed to more than 700第一家直营店在中国开业。58平方小店营业额突破12000人民币
First Direct store was opened in China 58 Square shop turnover exceeded 12000 RMB在中国多省市调研论证数千次苛刻配比研发-品牌诞生
Investigation and demonstration in China's multi-provincial provinces Thousands of times harsh ratio R & D-Brand birth米线传说
在中国云南有一个美丽的传说,美娇娘给苦读的夫婿送饭,要过桥,走的远,饭菜冷了,美娇娘心疼丈夫,便想出熬鸡汤,用汤面上的鸡油保温,让夫婿吃上热腾腾的米线,秀才吃的饱饱的的,学习积极性大增,果然考上状元,过桥米线因此出名。
In Yunnan, China has a beautiful legend, wife sent food to the hard working husband, went to cross the bridge, went far, the food was cold, the wife then came up with chicken soup, used soup noodle chicken oil for insulation, let husband eat hot rice noodles, husband ate full, learning enthusiasm greatly increased, and got first place. The rice noodles are famous then.